ONG Bosques de Agua

In the Sierras of Córdoba, Argentina, lies one of the largest watersheds in Latin America. This vital resource depends on the high-altitude native forests. However, in recent decades, these forests have been reduced to a minimum, causing erosion, droughts, and soil loss, among other consequences.

It is from this environmental challenge that “Bosques de Agua” was born — a non-profit organization whose purpose is to restore the mountains with native forests.

In response to the NGO’s need for its cause to gain recognition, the challenge was taken on to develop a comprehensive visual identity system, along with a promotional and communication campaign that would enable its growth and reach diverse audiences.